A new colour in the No-Mad range: Pink. A soft, soothing and therapeutic pink. Table linen will soon be launched. No-Mad will be steeped in a new atmosphere.
Ingenuous. Candid. A combination of red which represents divine wisdom and white which symbolises love, pink is soft and loving. Everywhere, and especially in India. Like many pastel colours, it is worn by young girls. Bright, bold colours are traditionally worn rather by married women. For a long time, pink did not have a name, was seen only as a mixture, a colour of flowers which bear its name. However, it speaks to the heart. It symbolises fidelity, pure sentiments, sweetness. It is young, sincere, soothing. It drives away dark thoughts. It makes the atmosphere sublime. It is at the centre of the next No-Mad collection. A colour which will emerge gently but surely in the table linen as it is in Indian life.