Eid-Ul-Fitr celebrations come in a multitude of unique forms in our society. As the month of Ramazan approaches its last leg, markets all across the country are glittered with Eid...
Holi is a Hindu spring festival, celebrated as a thanksgiving for a good harvest. it lasts for a night and a day, starting on the Evening of Purnima (full moon...
Calendar art may be a thing of the bygone era, but it still thrives in the streets and bazaars of India and is a source of inspiration in the No-Mad...
We started the festive season with the idea of #comehometoyourself and find ourselves growing more attached to it as we get ready to welcome a new decade. Seeking authenticity and...
There’s one home you come back to after a long day or a winding holiday. And there is one you carry within, wherever you go. Your inner and outer sanctuary....
The great Indian Bazaar with all its colors and chaos has mesmerized many. One among them was Danish Photographer Kenn Hermann who immortialzied the flower vendors from Malik Ghat in...
Calendar art may be a thing of the bygone era, but it still thrives in the streets and bazaars of India and is a source of inspiration in the No-Mad...
As the days get longer (and lazier) we look forward to festive and summery Holi celebrations... This year we celebrate a "gulaabi" Holi in our signature S L O W...
The flight of spring. In India, it is punctuated by a swarm of kites in the sky ... Every year the Kite Festival tickles the clouds and No-Mad is inspired....
We wish you a new year filled with Daydreams, inner journeys and the joys of 'farniente'...but first, a week full of joyful festivities with meaningful things in the home, delicious...
At the entrance, you take off your shoes, sit cross-legged and wait for the seller to unpack his products. Sounds familiar? True to traditional Indian fabric shops, the No-Mad...
There are certain elements that are so intrinsic to the shops in the bazaar...almost iconic traditions that continue to be followed over years and No-Mad embraces them with respect and...
In Jainism, no line of time is straight, motionless. Everything is perceived in circularity. Time is a circle composed of a period of splendor and decline. An irremediable dynamic. The...
We inherit recipes with at least four spices in the list of ingredients. We habitually ask for extra salt or chilli or pepper whenever we eat outside. We EVEN stop to...
Summer is here and it's a great time to reset, make travel plans, and embrace a slow sustainable lifestyle ! While this season has a different context in different continents,...
Delve into the world of No-Mad for Diwali, this festival of light, flavors, scents and sharing. No- Mad has chosen to bring the sweetness and depth to this feast, so...
Gandhi. His fight. His values of "AHIMSA" and "SWADESHI". Has he ever been so alive ? He has become universal as his force continues to spread, to give this world...
The brainchild of Bobby Kooka and Umesha Rao, Air India’s adorable mascot, the Maharaja was born in 1946. Even though the slightly diminutive Maharaja underwent a ‘hip’ makeover in 2015,...
No-Mad likes objects of day to day life. Those which at times do not arouse attention…except when they are removed from their daily routine. And what if one took a...
Don’t talk of fast food. Its negative connotation would taint one of the minutest organisations distributing home-cooked meals. Dabbawallas are unique. Nowhere else do they flood a city as they...
In the street. By the wayside. While going to meet a neighbour. Street food is available everywhere in India. Colorful and bright, it is an integral part of Indian daily...
Return to the source, to the essential, also to daily life, to these objects that one sees but not look at any more. Give them the rightful, deserved recognition. Respect...
They don’t need much…a small stove, a kettle and their business takes off, at a street corner, in the countryside, on any flat surface or on a rock. They are...
Rain that refreshes, fertilizes, rain that we await anxiously. In India, the monsoon season is like a windfall. It is so beneficial, always intense but at times dangerous. There are...
No-Mad is inspired by Indian culture … but should one say Indian cultures ? The country is full of know-how and art of living which are ever so different. Those...
India. Its scents. Its faces. Its colours. One imagines it shaded, bright, coloured. One dreams of it, one lives it. But does one actually look at it ? Does one go...
If not BLACK, would a RED mood board appeal to you? We definitely think so... Take a look at our RED Mood board for Diwali..and indulge yourself on our...
Kolam is drawn on the ground but it is printed in the heart and in the mind. No-Mad is wrapped up in the designs of Kolams which are drawn in...
Ganesh. This highly worshipped god who removes all obstacles. He symbolises wisdom, intelligence, education, prudence. People call upon him, pray to him, implore him and celebrate him at the time...
The essence of No-Mad… Objects of daily life revived according to the philosophy of the brand but it is also a large universe made of images and colours which gives...
The event is determined by the stars. It is awaited, glorified. It purifies men of their sins. It is the Kumbha Mela, the biggest pilgrimage of India and the world....
Stories abound about train travel in India; people virtually live on the tracks ... 65,000 Kms of railway lines where we come face to face with life and cultural heritage,...
They criss-cross each other in the traffic. Is it their speed which makes them go unnoticed? The photographer Greg Vore, stopped to observe them, got interested in them, immortalized them....
In the heart of Mumbai Business District, remains a treasure : photography Studio Hamilton. A unique place where 'modernity' rhymes with 'past'. A turban, is worn proudly ... Photographed as well....
All the joy explodes freely during Holi, the Indian festival which celebrates spring ... in colors and inspirations. A colorful flight. A breath of spring. Two days where all mingle,...
Tell me what turban you wear and I shall tell you who you are…There is a saying in India that a man is half discovered by the turban he wears....
Honking of horns and demands face the progressive loss of the traditional taxis of Mumbai. A part of the tradition is gradually heading towards the scrap yard. Each taxi is...
